News Releases

ID Analytics' Identity 2008: FTC Chairman to Deliver Keynote at Conference

May 12-14, 2008, La Costa Resort and Spa in Carlsbad, Calif.

SAN DIEGO, CA, April 16, 2008 – ID Analytics, Inc., the leader in identity intelligence, announces that Federal Trade Commission, Chairman William E. Kovacic will deliver a keynote address at its Identity conference on May 12-14, 2008 at the La Costa Resort and Spa in northern San Diego County. The Identity 2008 conference-this year themed "See More Potential"-has established itself as the comprehensive forum for identity risk, insight and new opportunities.

Identity 2008's roster of speakers includes a number of prominent leaders from across a wide spectrum of industries, including -- financial services, communications, healthcare, insurance, retailing, eCommerce, government, law and academia. Joining Chairman Kovacic at the conference is California State Senator, Joe Simitian (D-Palo Alto, 11th District), who is the co-author of the pioneering California data breach notification law (S.B. 1368). Other prominent speakers include:

• Stephen Brobst, Chief Technology Officer, Teradata Corporation
• Dr. Fred Cate, Professor, Indiana University School of Law-Bloomington and Director of the Indiana University Center for Applied Cybersecurity Research
• Dr. Stephen Coggeshall, Chief Technology Officer, ID Analytics, Inc.
• Dr. Leslie Gaines-Ross, Chief Reputation Strategist, Weber Shandwick

"We are excited by the breadth and talent of the speakers who've chosen to participate in this year's event," said Bruce Hansen, ID Analytics' chairman and CEO. "From exploring new opportunities through identity intelligence, to corporate reputation caused by breaches, to what can be done to better protect consumers' identity and personal information, to discussing the current regulatory environment - it should be an informative and engaging event."

Sponsors for Identity 2008 include Digital Matrix Systems, Intersections, TransUnion, VISA and Vorys, Sater, Seymour and Pease LLP. Interested attendees can still register and receive the conference registration rate of $945 until May 6, 2008. Conference registration includes hosted meals, golf and social events throughout the conference. Hotel fees are not included in the registration fee and reservations should be made directly with the La Costa Resort and Spa by calling +1-800-854-5000 and referencing "Identity 2008" to get the discounted rate of $250 per night for May 8-14, subject to availability.

About ID Analytics, Inc.

ID Analytics, the leader in identity intelligence, provides unprecedented real-time visibility into the risk of individuals, protecting both organizations and consumers. ID Analytics pioneered identity scoring technology and uses Advanced Analytics^SM and the ID Network^®, the nation's only real-time, cross-industry compilation of identity information, to assess risk and improve the customer experience across all consumer touchpoints. Top U.S. communication and financial service companies, as well as major retailers, government agencies and healthcare insurers, all trust ID Analytics to drive new revenue opportunities, eliminate financial losses, and protect their brand reputation with less customer friction. ID Analytics is based in San Diego with offices throughout the United States.

ID Analytics is a registered trademark of ID Analytics, Inc. All other trademarks and registered trademarks are the property of their respective holders.