by Carmel Maher

Carmel Maher

In 2015, ID Analytics released a report Millennials: High Risk or Untapped Opportunity which debunked the myth that millennials are less interested in traditional credit and financial services than previous generations.  The findings of the study indicated that millennials represent …

by ID Analytics

ID Analytics

In our previous blog we discussed the benefits of using alternative credit data to score thin-file and no-hit consumers, particularly the millennial generation. This is an excellent use case because according to the Consumer Financial Protection Bureau, there are approximately …

by Jason Heil

Jason Heil

In 2015, ID Analytics debunked the myth that millennials were less interested in traditional forms of credit by demonstrating that they were applying at higher rates for credit cards and auto loans than any other generation yet were more frequently …

by Jason Heil

Jason Heil

In today’s competitive marketplace, it is important to deliver innovative financial solutions that create opportunities for growth in lending and consumer spending. Many of the largest U.S. lenders who work with ID Analytics have been telling us that prescreen marketing …

by Jason Heil

Jason Heil

In 2017 the auto industry experienced its first sales decline in seven years1 and auto experts forecast this trend will continue into 2018.2 There are several reasons sales have reached a plateau. People are holding on to their …