Chief Executive Officer
Scott Carter joined ID Analytics in 2014 as chief operating officer. In August 2015, Carter became CEO of ID Analytics, and in August 2016, he took on the additional role of executive vice president for LifeLock. In this role, Carter is responsible for the full range of services the company provides to enterprises to reduce fraud and to enable enterprise growth. Carter brings more than 20 years of executive leadership experience in data, software and decision technologies for the financial services industry and adjacent markets, including serving as senior vice president at Experian, where he was responsible for analytics and fraud solutions globally and led its North American go-to-market strategy. Carter has also held senior-level marketing and operations roles at Fair Isaac Corporation (now FICO) and First Union (now part of Wells Fargo). Early in his career, he held a variety of leadership roles in operations, risk management, marketing and analytics at Associates First Capital Corporation, Advanta and American Express Centurion Bank. Carter is on the board of Evonexus, the leading technology incubator in Southern California and serves as a board advisor to several early stage technology companies.
- BA, University of Delaware
- MBA, University of Delaware, Lerner College of Business and Economics
Chief Analytics and Science Officer
Sameer Chopra is ID Analytics’ Chief Analytics and Science Officer. He is a thought leader with 20-plus years of experience solving practical business problems using Advanced Analytics and machine learning.
Highly regarded in the Analytics community, Chopra has a demonstrable track record of effective management and successful leadership in driving growth. He has built high impact data science teams from the ground up and successfully led them to become strategic assets for firms.
Most recently, he served on the senior leadership team of GoDaddy as the Chief Analytics Officer. Prior to which he was the Chief Analytics Officer for Orbitz Worldwide (Expedia), reporting to the CEO. Here he founded and grew the Advanced Analytics group—applying data science and machine learning across different facets of the organization, helping transform the culture to become more Data/Analytics driven.
Chopra spent earlier years of his career at eBay where he was in the formative team in the Trust & Safety group, building the first set of fraud models. He later went on to lead online marketing analytics at eBay, helping build out a successful KW optimization bidding engine at scale in SEM.
He also led eBay’s Experimentation Design & Analysis group (A/B testing and MVT)—a team featured in a Harvard Business Review case study.
He currently also serves on the advisory board of Northwestern University’s MSiA (Master’s in Analytics) program where he mentors students and helps shape the curriculum.
Chopra is a frequent keynote speaker at Big Data/Analytics conferences. He is regularly selected to consult as an analytical expert in leading expert networks globally.
- Master of Science, Operations Research, MIT
- BS, Math & Computer Science, Summa Cum Laude / Valedictorian, Allegheny College
Chief Information Officer
Moudy Elbayadi, PhD joined ID Analytics in June, 2013. As the Chief Information Officer, Elbayadi is accountable for the overall strategic direction and execution of information technology infrastructure, service delivery, architecture, as well as data centers, networks and information security.
A recognized thought leader in the practical application of technology to solve business needs, Elbayadi is passionate about delivering great customer experiences and helping technology companies compete on the web. In addition to supporting large-scale web operations (100+ million users), Elbayadi is skilled at finding, developing and retaining great technical talent to enable IT transformation. Evoking excellence in others, building high performing teams and creating a great place to work form the principles he strives to apply each day.
Over the past 18 years, Elbayadi has held both technical and business positions including service in banking and finance, legal, and large technology companies. Prior to joining ID Analytics, Elbayadi held various leadership positions at the ACTIVE Network, Intuit, Inc., and IndyMac Bank. Most recently he served as the Vice President of global technology operations at the Active Network, where he helped lead a large IT transformation that included consolidating over 20 data centers, acquisitions and integration, and developing a next-gen hosting platform.
- PhD, Antioch University
- MA, Chapman University
- MBA, University of Redlands
- BA, Westmont College
Senior Vice President of Product
Ajay Nigam joined ID Analytics in February, 2017. As Senior Vice President, Product and Technology, Nigam is responsible for leading the company’s strategy and roadmap to bring new products to market.
Nigam brings a proven track record of more than two decades managing P&L, product management and engineering organizations for both large enterprise and early-stage start-up companies to his role. Prior to joining ID Analytics, Nigam served as senior vice president of Products for BrightPoint Security, later acquired by ServiceNow. Prior to BrightPoint, he served as Chief Product Officer for two successful security start-ups. Before leading those early-stage companies, Nigam held strategic and executive leadership roles within product management at Verisign Symantec. He was also the founding co-chair of the O-Auth open standard for authorization, and is a frequent speaker on security, privacy, mobile commerce/payments and cloud services strategies at industry events.
- Bachelor of Engineering (Telecommunications), University of Jabalpur, India
- Fellow of institution of Electronic and Telecom Engineering
Vice President of Finance
Peng Leong joined ID Analytics in May of 2016. As Vice President of Finance Leong is responsible for managing the company’s financial strategy.
Leong has more than 20 years of executive leadership experience in finance, reporting, management consulting and risk analytics. Prior to joining ID Analytics Leong played a key role as the senior director of finance for CoreLogic’s Credit Information and Verification Services business where he was responsible for strategic planning, financial operations and M&A initiatives.
Prior to CoreLogic, Leong held a variety of roles with the College Loan Corporation and Groundswell Inc., a technology consultancy. Most notably, he worked at Deloitte for the audit, accounting and management consulting practices. With Deloitte, he acquired global experience with clients throughout the U.S., Australia and South East Asia regions.
- MBA, University of Southern California
- Bachelor of economics in accounting and finance, Macquarie University in Australia
Senior Vice President of Sales
Matt McAluney assumed the role of senior vice president of sales at ID Analytics in December 2014. McAluney oversees all revenue generation and client relationship management functions at ID Analytics. He is responsible for enhancing our corporate strategy to help meet both near-term and long-term revenue goals. From November 2013 to December 2014, McAluney served as vice president of sales for the financial services business at ID Analytics.
McAluney has more than twenty years of sales and executive leadership experience in both large and small enterprises. Prior to joining ID Analytics in 2013, McAluney was the vice president of sales at Equifax where he led new client development, marketing partnerships and served as general manager of a high growth market for Equifax’s personal information solutions business unit. In that role, he led strategy development, strategic planning, product development, marketing, and P&L management. Prior to Equifax, he also held sales and business development roles with Proficient Systems, Yodlee, Parametric Technologies, and Black and Decker.
- MBA, Emory University
- BBA, Loyola University
Vice President of Marketing
Eric Lindeen joined ID Analytics in October 2015 as Vice President of Marketing. Lindeen is responsible for the company’s overall marketing and communications strategy and execution, as well as its brand and demand generation programs.
Lindeen brings more than 25 years of marketing and technology experience to his role, with expertise working directly with financial institutions as well as the financial services and lending markets. Prior to joining ID Analytics, he served as vice president of solution marketing for Zoot Enterprises, where he helped lenders develop and deploy complex solutions for credit originations.
- MBA, University of Southern California Marshall School of Business
- BS, University of Southern California